What will I learn?
The Master’s Programme ‘Communication, Culture & Participation’ prepares graduates to understand and master the impact of media transformation on the professional, socio-political and cultural level. Our degree programme equips graduates with a diversity of theoretical approaches and empirical methods of media and communication studies. We teach the ability to analyse, plan, conduct and evaluate applied research and multimedia content. From the 2nd semester onwards, you can choose from one of three future-oriented areas of specialisation: ‘Professional Communication’, ‘Media & Culture’ and ‘Democracy & Participation’.

What makes Salzburg so special as a place to study?
In Salzburg, you benefit from a high quality of life in a unique ensemble of the historical old town, a vibrant cultural programme and alpine lakeside panorama. You live in one of the safest cities in the center of Europe with freedom of travel to all European countries. The Department of Communication Studies at the Paris Lodron University Salzburg has a rich history of more than fifty years. It is proud to be one of the largest media and communication departments in the German-speaking countries Austria, Germany and Switzerland. It offers a comprehensive teaching and research profile in the field of media and communication studies and is committed to teaching and research at the forefront of social challenges and trends. We seek to understand these challenges by embracing a plurality of perspectives. We go beyond mere academic analysis and strive for socially robust and sustainable solutions.

Which career opportunities do I have?
Employers can be found in various areas, including academic and applied research, the media, art and cultural sector, agencies and consulting firms, small and medium-sized enterprises, corporations, non-profit and non-governmental organisations, politics and administration. Our graduates work in the following professional fields, among others: Journalism and publishing, strategic communication, public relations and brand communication, media management and governance, political and NGO communication, art and cultural mediation, multimedia content creation, design and production, higher education and research, intercultural communication.

M.A. Boris Romahn, LL.B.
Head of the area of studies at the Department of Communication Science

Rudolfskai 42, 5020 Salzburg

Tel.: +43 662 8044-4145
E-Mail: